The line is called CJ by Cookie Johnson, and the mastermind behind them is the wife of NBA legend Magic Johnson. "I had a hard time finding a jean to fit me," Cookie says. "Every time I [would] go to the stores, I put the jeans on and I couldn't get them past my thighs. I thought: 'I'm in good shape. I work out. I eat healthy. Why can't I find a jean to fit me?'"