Nobody gets us thinking more about what we eat than Michael Pollan does. For the past 25 years, the best-selling author has been opening our eyes to food with books like The Omnivore’s Dilemma: A Natural History of Four Meals and Food Rules: An Eater's Manual. Last year, he was named one of Time magazine's 100 Most Influential People in the world. Michael's message is that we're not going to get right with how we eat until we start thinking about where our food comes from.
"It's all opaque. You go to the grocery store and the meat doesn't even have bones anymore. It's just shrink-wrapped protoplasm, and kids don't even know that it comes from an animal and that the animal had to be killed in order to put it on your plate," Michael says.