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Four days after Madeleine's disappearance, the McCanns held another press conference pleading for their daughter's safe return. Kate remained calm as she spoke, but the tabloids would use her appearance against her, saying her lack of emotion implied guilt. "I'd spent 72 hours crying, and you suddenly almost feel a little bit numb," Kate says.

She'd also spoken with a behavioral expert who'd given specific advice on how to act at the press conference, Kate says. "They said, 'It's quite important that you don't show any emotion, because the abductor could get some kind of adverse kick out of it,'" she says. "When you get the feeling that if you do [something] it could be detrimental in some way to your daughter, there's a huge pressure on you to do well."

Though it may have done more harm than good, Kate says she doesn't regret taking the behavioral expert's advice. "It was advice given with the best intention," she says.

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