The Way We Shop Now

Renee Glass, 32, Chicago, Human Resources Software Consultant

Building a wardrobe: "When I was just getting started in the business world, I had a rule for clothing purchases: nothing over $20. I didn't have top-notch labels, but I made sure the pieces worked well together, could last a while, and would blend in with the more expensive items I wanted to buy after I started earning money."

The thrill of the chase: "I consider myself an elite bargain hunter. The clearance aisle is my friend, and I instinctively know when to swing by my favorite stores to find recently marked-down goodies. There's nothing like the challenge of finding a better price to make me want to be out shopping."