Bootylicious Brands
The tricky part about buying jeans to fit a bootylicious backside is finding a rise that fits properly in the crotch. London says there are jeans now that are made with a lower rise in the front and a higher rise in the back, which can help fit a larger tush. Stay away from any kind of flap pocket or pockets with heavy embellishment or embroidery—they only call attention to the rear. Instead, look for smaller or angled pockets to help camouflage and flatter the fanny.

Best brands to try:
•James
•Earnest Sewn
•Seven
•Citizens of Humanity

Flat Tush Troubles
Looking to add some curves to your flat tush? Look for jeans with flap pockets, heavy embellishment or embroidery, London says. Jeans with slightly higher back pockets can also help make the butt look lifted.

Best brands to try:
•True Religion
•Joe's Jeans
•Hudson

Next: How to choose the perfect shade of denim