Excerpted from Every Monday Matters by Matthew Emerzian and Kelly Bozza
November 30, 2009
Why is it that people who wouldn't even think about throwing trash into the street don't hesitate to flick a cigarette butt? Most people who litter their cigarettes either don't fully understand the consequences of their actions, or they have rationalized their behavior. Imagine fewer fires as well as less litter, pollution, and harm to animals simply because people stopped throwing their cigarette butts out their car window or tossing them on the ground. The sheer volume of cigarette butt litter isn't just ugly...it's hazardous.