It's one of Oprah's favorite movements, and what she'll be giving her friends this holiday season! In October 2006, Bono launched the (RED)... campaign . By purchasing special (RED) items from the Gap, Motorola, Apple and Armani, part of the proceeds will be donated to saving lives in Africa.
For their part, family members Michelle, Norma and Donna use their combined $3,000 to buy (RED) clothes from the Gap. All their purchases are donated to the needy in the Dallas area.
Watch this family go "red!"
"That way, we are helping people globally and locally," Donna says.