This same psychologist has also found that dominating someone is not the best way to gain his or her trust, and that to be powerful in any setting, you need to have that trust. Cuddy recently told Wired, "If you are trusting, if you project trust, people are more likely to trust you." Cuddy notes that people often think, "'I better get the floor first so that I can be in charge of what happens.' The problem with this is that you don't make the other person feel warmth toward you. Warmth is really about making the other person feel understood. They want to know that you understand them." Her suggestion? Project trust by letting the other person speak first.