Before you make your first purchase or rental, make a fact-finding mission to the store or online retailer, so that you don't become overwhelmed by all the assaulting DVD covers with their explicit photos, attention-grabbing titles, and utter lack of order. Check it out, and plan to make a purchase on your second time around. On your maiden voyage, have a checklist in your mind of what you want—specific movie titles, actors, directors, series, or sex acts. Making an actual list is very helpful. Don't get your heart (or other parts) set on one video only, in case they don't have it or it's checked out—be prepared to be versatile.
When visiting stores in person, it takes a conscious effort to enter the porn section for the first time, and as a woman be prepared that most men who were browsing before you came in will flee. I kind of like it—I get the section to myself. But just ignore everyone else, and help yourself to what's rightfully yours as an adult. If you decide to go to an adults-only store where you'll have a better selection, men may not flee, but you might be the only woman in sight, and it can feel…conspicuous. Then again, you could be surprised to see other women and couples shopping for porn and sex toys: it's happening more and more every year.
If your town has one of the nation's many warm, welcoming, women-friendly sex toy stores, don't hesitate to shop there for your porn with the aid of the knowledgeable staff that run the registers. The workers in these stores typically know a bit about the porn they carry and can point you in the right direction. Your first experience in one of these "clean, well-lighted" places to shop for sex toys will be a shock—no sleaze! Many of these stores are designed and run like upscale boutiques, but without the cheesy element of "novelty" adult stores. As a customer, you'll be joining the (literally) millions of other women and men shopping in these stores—people of every stripe and persuasion, having fun renting and buying porn, and also purchasing vibrators, cock rings, and other sex toys. Unfortunately, these terrific shops are found only in a few major cities.