In March 2008, Oprah.com launched the first international interactive webinar series in conjunction with the Book Club selection A New Earth. The groundbreaking live multimedia sessions taught by Oprah and author Eckhart Tolle, have been downloaded or streamed more than 35 million times. For each chapter, Oprah.com users could capture their thoughts and new perspectives within their own personal online workbook.
Oprah.com averages 79 million page views and more than 7.2 million unique users per month and has more than 2 million newsletter subscribers.
Sources:
*Nielsen Cassandra Ranking Report - Nov'86 to July '99 and Wrap Sweeps+, Nov '99 to May ‘08. Wtd Avg DMA HH Rtg, Primary Telecasts Only.
**Nielsen/NPower/P2+ unique viewer average: 1-minute qualifier, L+7, 11/1-11/28/07, 1/31-2/27/08, 4/24-5/21/08, excludes 11/23/07.
Last Updated: October 2008
*Nielsen Cassandra Ranking Report - Nov'86 to July '99 and Wrap Sweeps+, Nov '99 to May ‘08. Wtd Avg DMA HH Rtg, Primary Telecasts Only.
**Nielsen/NPower/P2+ unique viewer average: 1-minute qualifier, L+7, 11/1-11/28/07, 1/31-2/27/08, 4/24-5/21/08, excludes 11/23/07.
Last Updated: October 2008