Original art on wall

Photo: Thinkstock

6 of 8
Original Art
Decorating with a signed painting or one-of-a-kind sculpture not only puts your unique fingerprint on your place, it transmits a sense of authenticity and trust, says David Lewis, PhD, research director of Neuroco, a British neuromarketing company that uses EEGs (which measure electrical activity in the brain) and other techniques to understand consumer behavior.
PREVIOUS | NEXT

NEXT STORY

Comment

LONG FORM
ONE WORD