What's the secret to great barbecue?

Before you crank up the heat and crank out barbecue for your next party, get a little advice from Adam, the man behind the meat. He says the secret to tender meat is low and slow cooking. If you want great flavor, think in layers.

"The key thing is to add flavor as you're going along. ... Like grating fresh jalapeños into it or a fresh peach," he says. "You have to make it what I call '3-D,' which means the flavors really pop, and that's what I'm about."